Blockbuster Box: Pizza Hut’s smart packaging that becomes a projector
Pizza and a movie tonight? That’s what happens when the most classic of invitations is taken literally by a giant likePizzaHut: what happens is that the packaging reinvents itself and so does your smartphone, immediately transformed into a ready-to-wear projector! Putting its stamp on it was Ogilvy&Mather Group, which decided to jazz up the […]
